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[2004-04-29] Web Writing: Create Writing Flow With Four Uncommon Connectors
Connectors -- conjunctions, punctuation, and transitional phrases -- allow readers to process information promptly by creating balance and relationships between sentence parts. The connectors are performing the same work as verbs, objects, modifiers and multiple subjects.
[2004-04-29] The Do’s and Don’ts of Web Site Design
Let's discuss an important point about online content/text versus print. People read text off a computer screen at about 1/4th the speed that they do paper. This important fact tells us that we should keep what we want to say on the web short and sweet. If some of my articles have been too long, I apologize for my flapping mouth and keyboard!
[2004-04-26] Web Accessibility and Your Business
One of the things I find I'm most often fighting with my peers and competitors is the need for your website to be accessible. An Accessible website is a website that caters to the needs of handicapped individuals and people using alternative web browsing methods like third party browsers, PDA's and the like. As a business owner, it is important to have a website that meets at least the minimum Web Accessibility Standards. If your website is accessible you stand to benefit from:
[2004-04-23] ANTI-S*P^A#M: Protecting Your Web Site's Email Address(es)
Did you know that there are software programs that view web sites and steal email addresses? It's called "harvesting" because they're harvesting your email address from your site. This may be one of the reasons your web site email address is receiving more s*p^a#m than wanted email.
[2004-04-23] Keeping Passwords Secure
As the web has evolved, so have the methods of collecting personal information. A large number of websites require visitors to register to gain access or participate. While the need for registration is understandable, tracking user names and passwords can be burdensome. Consider using software to store your passwords, in a safe accessible manner.
[2004-04-23] Are You Sabotaging Your Site's Visibility
A recent study of New Zealand's Top 100 Companies by us here at Web Rank Ltd has revealed that every single one of New Zealand's leading companies have web sites that sabotage their ability to be found by Internet users.
[2004-04-23] How To Integrate Key Words Into Your Web Site Copy
If you're reading this and your web site doesn't contain any body text on the home page, give yourself a good smack and go to your room without supper. When you're ready to behave and design your site with the search engines in mind, come back out and read this article.
[2004-04-22] 10 Tips For Writing Effective Web Copy
On the Internet programmers and designers rule, not the writer. Yet words drive targeted traffic to your site, carry content, make the sale, convey marketing messages, persuade people to buy and make the difference between your site's success or failure.
[2004-04-21] Reduce Code to Content Ratio
Search engines like quality content - the more, generally speaking, the better. Clogging up that well written on-page text that you spent so much time on (and search engine spiders like so much) with underlying page architecture code gets in the way of making your site more visible to search engines.
[2004-04-19] 10 Steps to Marketing with Business Weblogs
Pick up any current business magazine these days, and you're certain to see an article championing business blogs or the marvels of RSS publishing. Pundits and researchers are still debating the size and the relevance of the blog universe, but this much is certain--savvy marketers are blogging with or without acknowledgement from the media.
[2004-04-19] Spice Up Your Web Site With Rotating Images
Normally I don't like moving objects when I arrive at a web site. It distracts visitors from getting to the content.
[2004-04-15] Five Reasons you Have to Stop Your Web Site
That's right. Your method, behavior and strategy you are now using to manage your website may be justifiable reasons to stop it as soon as possible.
[2004-04-12] Ultimate Checklist To Revive A Dead Computer
Its not something we like to think about but your computer will fail, if you keep it long enough.It may be a simple problem,such as the floppy drive not reading the disk to a major system crash.
[2004-04-07] GoogleGuy Comments on New Google Features
Last week was dominated by numerous changes at Google. GoogleGuy weighed in to varying degrees on each.
[2004-04-07] Thinking About Color
Fifty years ago, if you turned on your T. V. you would have seen My Three Sons in brilliant black and white. Very few print advertisements went beyond 3-color printing and the internet wasn't even a glimmer in Al Gore's eye. Color, for the graphic designer, was a mere novelty, meant only for the most high-end projects and package design. Color, once too expensive to use whimsically, is now expected for the most part. Black and white has come to represent the high-end and artistic.
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