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[2003-07-31] Frames and Search Engines
When it comes to framed sites and the effect that the use of frames by a site has on its search engine ranking, there are two schools of thought. Some people say that framed sites, if done properly, have no problems in getting good rankings in the search engines. Others claim that if search engine optimization is important to you, never use frames.
[2003-07-31] Page Cloaking - To Cloak or Not to Cloak
Page cloaking can broadly be defined as a technique used to deliver different web pages under different circumstances. There are two primary reasons that people use page cloaking:
[2003-07-30] Cascading Style Sheets and Absolute Positioning
...can they really be used to your advantage in optimizing your web pages?
[2003-07-30] The Future Of Search Engine Optimizing: Theme Engines
. . . the next generation of search engines has arrived.
[2003-07-30] Search Engine Submissions and Re-submissions ...how often should you resubmit your pages, and when?
Do you remember a time when search engine submission strategies were fairly easy and worked almost across the board? Sure, we recommended manual submissions, and yes, we recommended daily submission limits, but the strategies were uncomplicated.
[2003-07-30] Source Code Cloaking...beauty or beast?
One of the more controversial strategies in search engine positioning is cloaking. But, is it a "beauty" or a "beast" in the world of search engines?
[2003-07-30] How To Choose Keywords Before they Skyrocket in Popularity
Long before the days of researching phrases with the helpful online resources of today, the art of keyword/phrase selection was often left just to guesswork.
[2003-07-30] How to REALLY Profit from SEO
I want to give you a few more things to think about as you excel and grow in the craft of search engine marketing.
[2003-07-30] Spice Up Your Web Site with JavaScript
JavaScript is a scripting language designed for use within a web page and/or on a web server. It is used to create special effects within a web page. Elements such as links, images and forms can be manipulated using this powerful technology.
[2003-07-30] Use CGI to Automate Your Web Site
Are you taking advantage of the powerful automation technology available on the Internet? Common Gateway Interface, better known as CGI, is one of the most widely used server applications on the Internet. This software resides on your server and automatically performs specified functions on your web site.
[2003-07-30] Syndicate Your Headlines Using RSS
RSS is quickly becoming the standard choice for delivering syndicated web content. Have you ever wondered how some of the large content sites deliver their headlines? Or, have you ever wanted to display news headlines, but didn't want to display the standard "Content Provided By..." info? Or, have you ever wanted to syndicate your own content? RSS may be the answer you've been looking for.
[2003-07-30] Mopping up those 404s
On a recent examination of my traffic statistics, I noticed a significant percentage of people going to the domain takanomi.com were getting a '404 Document Not Found' error. That means that they were typing in the URL for a document that did not exist, or they were clicking on an invalid link.
[2003-07-30] Creating Keyword Rich Pages
Once you have established the keywords for which you should optimize your site for the search engines, it is time to figure out how you can get a high ranking in the search engines for those keywords. The solution is to create Keyword Rich Pages (KRPs) - pages which provide good content and in which a particular keyword is repeated a number of times so that the page gets a top ranking for that keyword.
[2003-07-30] Creating a Robots.txt file
Some people believe that they should create different pages for different search engines, each page optimized for one keyword and for one search engine. Now, while I don't recommend that people create different pages for different search engines, if you do decide to create such pages, there is one issue that you need to be aware of.
[2003-07-30] Software to help you create a robots.txt file
Robogen is a software for Windows 95, Windows 98 and Windows NT based computers which can help you create robots.txt files without having to worry about the correct syntax of a robots.txt file. It comes in two editions: the free Limited edition and the Standard edition which costs $12.95. You can get Robogen here.
[2003-07-29] What exactly do you do again?
We are all exposed to a huge amount of information these days. We are information rich and time poor and have had to develop skills to counteract that and be more efficient with our time. We've become masters at quickly filtering out the information we need and discarding the rest.
[2003-07-29] The Internet - its a people thing
The Internet. Its designed and built by people for people. People from all over our huge planet have had some input into it. It has been and will continue to be built by millions of people from different countries, religions, timezones, attitudes, ages, occupations, languages, origins, cultures, etc. They may be professional or amateur.
[2003-07-29] The WOW! factor - Have you got it?
Every so often you suddenly come across one website that makes you sit up and pay attention. There's just something about this particular site that really works and draws you in right from the start. You perhaps can't even put your finger on what makes it work. It just does.
[2003-07-29] Does your homepage work?
All websites have a homepage. It is the most important page of your site. It acts as the main gateway to the entire site. Most of your prospective customers will enter through it. Its vital to get it right. You dont want them to just turn around and go away again.
[2003-07-29] What can the Internet REALLY do for me? - 12 KEY BENEFITS
In my conversations with business people i've noticed a surprising lack of understanding about the Internet and its potential for their business. Most know it is important for business in general but dont really know why. Few really understand what it can specifically do for their organisation, "What can the Internet really do for me?" This article aims to answer this fundamental question by identifying some key benefits to help you start reaping the benefits of the internet for your business today.
[2003-07-29] PLEASE dont make the biggest mistake on the internet today!
Everyday I see a common mistake being made on websites all over the Internet. It results in lost customers, lost sales, poor visitor figures, lost profits and more. In short, it has a negative impact on all aspects of the website and company concerned. Its also completely unnecessary and costing businesses dearly. Rectifying this one mistake would transform websites and businesses increasing sales, profits, customers, recommendations, etc.
[2003-07-29] “Google Friendly” Solutions to Graphic - Intense Sites
We all know that the search engines can't "see" or "read" the graphics on our pages. We also know that we need to provide text on a page, so the spiders will have something to crawl and index.
[2003-07-29] HTML Issues for SEO's: Web Accessibility
. . . Making your Pages Friendly to People with Disabilities
[2003-07-29] One Way to Solve Memory Problems with your Computer
Some of us aren't lucky enough to have brand new computer systems that are loaded with memory and bells and whistles. Plus, many software programs are RAM memory guzzlers, and they don't "release" that memory when the program is closed. That means that your system is unable to recover that memory and use it with other programs.
[2003-07-29] A Dynamite New Web-Based Reporting Service May be Just What You Need to Check Your Search Engine Rankings
We all agree that it's important to check your search engine rankings periodically. After all, unless you monitor your rankings, you won't know when pages have slipped in ranking or fallen from the index altogether.
[2003-07-28] How to Get People Into Your Site and Respond
Like a newspaper as well as any direct response marketing process, a web site's front page must captivate its audience and cause them to read further. It must first grab a reader's attention and then lead them to a specific outcome. However, when the mechanics of that very first page are ignored, it causes visitors to click out of a site from the moment they arrive.
[2003-07-28] How to Drive Traffic With Domain Names
In my consulting practice, I teach my clients about the tremendous importance of communicating credibility. In an overcommunicated, overmarketed society, credibility has become increasingly vital. To a prospect that is receiving your marketing materials for the first time, your company may have little or no believability because you may well be totally unknown to your prospect. Along with the growth of online scams, the hypercompetitive nature of the Internet will make credibility an even more important issue.
[2003-07-28] The Top Seven Mistakes Websites Make
Throughout my research, I'm always surprised when I stumble onto websites that seem to offer great products and services but lack or fail in certain important elements -- elements that, with just a few short changes, can help multiply the results almost instantaneously. Generally, I have found that there are seven common mistakes that these sites make.
[2003-07-28] QUICK TIPS TO GET YOU THROUGH YOUR NEWBIE WEBMASTER DAYS
Are you tired of the kids asking the neighbors for dinner because you are stuck online all day?
[2003-07-28] Design Your Online Success
Website design has always been a fascinating area for me -- not entirely in the realm of graphics but also of flow, navigation, appearance, and content. I love to surf the web almost exclusively to learn about different feels and flavors. In the process of doing so, it amazes me to see how some sites appear smooth, professional, and refined, while others smack of being put together horrendously quick -- even when the company is reputably of high quality.
[2003-07-28] Using the Usually Unused Usenet
When it comes to promoting an ebusiness, there are many other components of the online world that can also help to effectively bring traffic to one's site -- and some that are often ignored by most marketers. Aside from the Internet, newsgroups are discussion-centered bulletin boards and part of what is called the Usenet, the predecessor of today's Internet.
[2003-07-28] Hits, Clickthroughs or Unique Visitors?
There are a lot of misconceptions regarding website traffic. Tracking visitors is often done with many different yardsticks, which vary tremendously from person to person and site to site, not to mention from marketing effort to marketing effort. However, these differences can often be quite misleading, especially for the would-be advertiser and aspiring Internet marketer. And today there is far more involved in the process than that to which most would tend to give credence. So how does one make sense of it all?
[2003-07-28] Don't Rely on Search Engine Traffic: 10 Other Ways to Promote Your Website
It doesn't stop with search engines. As a matter of fact, search engines may be the vehicle that brings the least amount of traffic to any given site.
[2003-07-28] Computer Safe Mode Troubleshooting
If your computer is acting very sluggish,and you have tried to reboot (fully shutting it off for at least one minute and then re-starting), but it won't start up correctly (if at all) - you can try to straighten it out by opting for it to start in "safe mode" - it will be limited in what you can do, but it will allow you to troubleshoot and perhaps save some data.
[2003-07-28] Save Your Traffic From Error Pages
When I took the time to look into the error pages that showed up, using my site statistics tools at my domain, I saw that people were trying to access pages that were not set up! I was losing traffic that was looking for me!
[2003-07-28] Get Listed on Google!
The major players are teaming up - Yahoo! will be pulling searches from Google and they will apparently appear to blend seamlessly within the Yahoo! searches. This means you should try to get your site listed in Google in order to take advantage. It could be a free way to get listed in Yahoo!
[2003-07-28] Keep Your Old Sites Up
When you abandon a page on your site, rather than deleting it, find some way to re-configure it and keep it up.
[2003-07-28] Professionalism on the Internet: Will it ever REALLY exist?
Everyone seems to be writing articles about professionalism on the Internet lately. And, as much as I hate to conform to "the norm," I feel compelled to do the same. Only, in THIS article, I'll be telling it like it is ... no holds barred.
[2003-07-28] AIEEEE! The Top 8 Web Design Disasters: Are you sending YOUR visitors screaming?
The following eight tips aren't meant to offend, but to teach. I want to help you avoid the same terrible web design mistakes that I made in my first few months online. And, believe me ... when I look back on some of MY first pages, I CRINGE with repulsion!
[2003-07-28] Is YOUR Website Ready for the Public?
It truly does pain me to see the number of "business" websites out there that just don't belong. If you conduct a search on Alta Vista for "home business tips," I guarantee you you'll see at least six out of the top ten listings that are breaking some of the most important web design rules, and yet others that wreak bloody HAVOC on your eyes.
[2003-07-25] Stretching Images
Most of the time stretching an image by setting incorrect image sizes within the HTML code would distort it horribly. Below is a review of the example comparisons from our related article, "Adding Text to Images: The Right Way".
[2003-07-25] Want a Sticky Site That Sells? Forget Content!
An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.
[2003-07-25] Online Promotion Beats Traditional Seven-One (Part 1)
While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention.
[2003-07-25] Blog Your Site to Unblock Your Traffic
The blogs are upon us.
About twenty years ago in his book "Megatrends," John Naisbitt predicted that our society will become not only more high-tech but also more high-touch.
[2003-07-25] Gain Fame Playing The Domain Name Game
As of June 2001, over 22.7 million ".com" top level domains (or "TLDs") have been registered. In other words, the Internet consists of close to 23,000,000 dot-coms,which,in turn, are 76% of all TLDs. It means that you're more likely to win the lottery than find a good domain name.
[2003-07-25] Create, Replicate And Proliferate
Each time a new, fast-spreading virus makes its way online, like the recent "Nimda" virus, it's always an opportune time to talk about viral marketing. I like to analyze how we can apply the same dynamics to our Internet marketing efforts, for viral marketing is the most efficient and effective marketing tactic currently in existence. This tactic alone has helped a great number of online businesses to propagate very rapidly.
[2003-07-25] "Get Control of your E-Mail, Before it Controls You"
Ask any online entrepreneur where they spend the bulk of their time and they'll tell you they are reading and responding to e-mail. If you run an online business you may receive hundreds of messages a day. It comes with the territory and unfortunately, there's no escaping it. Keeping up with your e-mail is very important to your success online and you should make every attempt to answer any and all messages within 24 to 48 hours.
[2003-07-25] Forum Frenzy Fumigates Online
Chris Locke, co-author of the book "The Cluetrain Manifesto," claimed that the Web is not comprised of computers, companies, or even consumers for that matter, but of conversations. One of the best books I've read on Internet culture, Cluetrain is a "must-read" for all Internet marketers.
[2003-07-25] Double Affiliate Conversion Rates with a Datafeed
Whether you are a merchant trying to enhance your affiliate sales channel or an affiliate, interested in growing your commissions, this article can help you optimize your efforts and increase revenue.
[2003-07-25] People Make The Web, Not Computers
As the Internet matures, I see a trend starting to surface. As we know, Maslow's hierarchy of human needs states that a foundational, human need, after survival and safety needs, is the need for social interaction. Like it or not, we are social animals -- and the web doesn't change that.
[2003-07-25] WHY MOST FREELANCE WEB DESIGNERS FAIL OR WORK 60 HOUR WEEKS FOR PEANUTS AND WHY YOU DON'T HAVE TO
Whilst planning this article, I visited numerous message boards where web designers congregate. I was shocked! Success did seem to be coming to a few posters, but struggle seemed the plight of most. Leaving design college and still being unemployed after a year was one common story. Beginners to freelance working for next to nothing or not working at all was another.
[2003-07-25] Why I'll never make millions of dollars on the Internet...
Don't get me wrong, I make a decent living online. I have a passion for what I do, and my hard work has paid respectable dividends, both to me, and to my visitors.
[2003-07-25] Update Your Site Instantly with SSI
There are probably two main ways you currently update your site. The first, and most important, is adding new content. Whether you are updating a calendar, adding a new page, or putting in a photo of a new product, you are enhancing the value of your site for your visitors.
[2003-07-25] Make it Easy for People to Find You
Due to the growing overload of information on the web, people no longer have the time to search the Internet let alone search engine results in order to find exactly what they want. More and more people would love to skip search engines and their plethora of irrelevant, or misleading, links. And many attempt to reach websites directly by typing plausible URLs into their browsers.
[2003-07-25] Courses, Sources and Resources
I often receive emails from people asking me where do I get my sources, statistics, news and information for my editorials in my newsletters. Some of these resources offer superb information as well as links to other pertinent sites -- while I use them as editor these sites can be of tremendous help to any Internet marketer. So without further ado, here's a partial list of the many sources and resources that I often visit:
[2003-07-25] Should I pay per click or use SEO?
Your website is a business. Every visitor you get has a cost. You might say that search engine traffic is free, but it took you or your SEO firm a lot of time and potentially a lot of money to generate it. The fact is that even when people make what they think is an informed keyword decision for a given page, it's usually not analyzed enough. Here's a simple process to see what terms you should really use.
[2003-07-25] How to Make the Intangible Tangible
Surveys show that the one great challenge people have found -- as both online marketers and consumers -- is the lack of tangibility in transacting over the web. In other words, how does one sell let alone buy something that one can not touch, feel, taste, hear or smell (or even see in person)? When one comes to think about it, it's a great challenge indeed.
[2003-07-24] Using SSI's to Ease Site Maintenance
Before building a site, every webmaster has to make a decision on what layout method to use. Most seem to go with either a frame or a table-based layout, the latter being more popular in these days.
[2003-07-24] Keyword Strategies to Get Top Search Engine Ranking
Keywords and META tags can dramatically improve your search engine ranking. It's important to learn keyword strategies and spend time writing descriptions and page titles. You will need them when submitting your site.
[2003-07-24] 20 Ways To Profit With Free eBooks
My habit of collecting every free eBook I could lay my hands proved very profitable to me while building my business.
[2003-07-24] Drive Traffic to Your Web Site With Reciprocal Links
One of the most effective ways to generate traffic to your Web site is to exchange links with other Web sites. Both sites benefit from reciprocal links with sites that attract the same targeted audience. Links to your site increase your traffic, imply that your site is worth visiting, and may increase your search engine ranking. Links to other sites provide useful resources and give visitors a reason to return to your site.
[2003-07-24] 5 Powerful Ways To Reduce Your Learning Curve
It's no secret that to succeed on the internet you have to learn as much as you can about internet marketing and marketing in general. It's an ongoing process.
[2003-07-24] Select a Domain Name with Search Engines in Mind
To get your Web site on the Internet, you need a domain name and a hosting company. Follow these tips when selecting a domain name.
[2003-07-24] How to Register a Domain Name
Here's how you register a domain name.
[2003-07-24] Are YOU getting your Money's Worth When Buying Traffic? . . . The beginner's guide to tracking click-throughs and ROI from pay- per-click engines. Part 2
Let us look at these two options.
Assigning a query string value to your link.
This method can work in pay-per-click engines, but when working with other engines and links, it can become cumbersome and not always work.
[2003-07-24] Design Your Home Page to Motivate Prospective Buyers to Explore Your Web Site
Generally you get only one chance to grab your visitors¹ attention. Use these four easy steps to compel prospective buyers to explore your web site.
[2003-07-24] META Tags to Improve Search Engine Ranking
Examples of META Tags
[2003-07-24] Web Design and Marketing Mistakes
Does your Web site make any of these mistakes? Any of these mistakes will reduce your Web sales.
[2003-07-24] How to Legally Make Tons and Tons of Money Through Piracy
The fact is at this point you are probably losing vast sums of money through copyright.
[2003-07-24] How to Qualify for Google Adsense Contextual Advertising
Recently I wrote an article about Google Adsense contextual advertising innovation that was introduced by the popular search engine to allow "Content" web sites to profit from advertising. Suddenly it has become possible for those who have an intense interest in nearly any focused subject to gather information, resources and commentary to publish a profitable web site.
[2003-07-24] Website Marketing Secret Weapon
Every week my website marketing challenge is made a little easier by one email. That when opened tells me exactly what visitors to my sites want.
[2003-07-24] Glossary of Search Engine Ranking Terms
Here is a glossary of commonly used terms in the world of search engine ranking.
[2003-07-24] Glossary of Web Design Terms
Following are definitions of terms related to the Internet and Web design. If some of the terms have several meanings, we are providing the meaning that is related to designing, navigating, and promoting Web sites.
[2003-07-24] Start doing online business using B2B Portals in Six Steps
I registered with a B2B site but what's next?
This is a question many first time users of B2B marketplaces ask themselves. A few expect that the registration itself will bring them a number of new customers. In some cases this might by true! Especially, if you are a seller of some much coveted items.
[2003-07-24] 5 Simple Steps To Prolong The Life Of Your Computer And Keep It Running Smoothly
1) Defrag Your Hard Drive
Imagine what your office would look like if you never filed anything alphabetically. Suppose you just stuffed everything in the file cabinet with no "system". Well, next time you wanted to find something, you'd probably have to open a lot of drawers and look in a lot of file folders to locate that important document, wouldn't you? You'd eventually find it, after all it's in there somewhere, but it could take a lot of time.
[2003-07-24] Smart Design, an Explanation
As many of you already know designing your own website can seem easy with all the programs & tools available to us today. A quick surf of the web will show you many examples of what is produced when the inexperienced experiment with the complicated task of designing a website. Sometimes I shake my head & think what were they thinking? Can they really think that looks good?
[2003-07-24] PC Owners - The Largest Criminal Gang Ever?
The year is 1981. IBM has just released the Personal Computer; a brand to reassure amid the abundant ‘microcomputer' offerings. Several models are produced in quick succession accompanied by an ad campaign featuring a Charlie Chaplin figure. The message is clear: It's cheap and it's cheerful.
[2003-07-24] How To Use PDF Files On The Web
Acrobat® PDF is perhaps the best format available to create printable documents, since it is optimized for letter sized sheets of paper.
[2003-07-24] Send Eye-Catching HTML Web Pages by Email
A few years ago, email programs didn't support HTML (the standard for formatting text on the Internet, and the most widely used medium to create web pages). If you wanted to send an email message, you were limited to plain text and only one font type. Nowadays, however HTML support among email programs is almost universal: AOL versions 6 and higher, Internet Explorer versions 4 and higher, Microsoft Outlook and Outlook Express, Eudora, Yahoo Mail, and Hotmail all support HTML.
[2003-07-24] Optimize Your Graphics for a Fast Loading Site
Heavy graphics cost you money and traffic. They cost you money because heavy graphics require both significant storage space and bandwidth. Since your web host will usually give you a limited amount of storage space and a maximum data transfer allowance, heavy graphics can cause you to exceed those limits, in which case you'll have to pay extra.
[2003-07-24] Domain Names Explained
So you want a domain name... You want your very own "yourcompany.com" Internet identity. You want to stamp it in your business cards, brochures, and all your marketing communication vehicles. And you want it know. Problem is: you don't know where to start. Let's start from the beginning.
[2003-07-24] "How to Promote Your Coaching Practice with Book Discussion Groups"
If you enter a room with 300 people, chances are you won't find a single coach there. That's why when I arrived at a local women's networking group in a small town of York Pennsylvania, I was surprised to meet Barbara Hagler, a local life coach with a unique business name, Spa for the Soul.
[2003-07-24] Get FASTER Download Times By Making BIGGER Web Pages!
As a webmaster you already know how important it is that your web pages download fast. In a nutshell, if your pages are slow, then you're losing visitors. And if you're losing visitors, you're losing money.
[2003-07-24] Content Is Back With A Vengeance!
Can you feel it?
Content is back stronger than ever and flexing its muscles.
[2003-07-24] Bring Your Visitors Back Clamoring for More! Maintain and Improve Your Web Site Weekly (Part 1)
80% of your Web site is Maintenance!
Once your Web site is up, you must maintain it. Maintenance means changes, and each time you make a change, you may make a mistake. I'm really grateful when people point out my Web glitches, and I can be more proactive by checking my site each week.
[2003-07-24] How Did You Get Here?
When marketing your website, it's important to know which of your efforts are producing results and which of them are a waste of time.
[2003-07-24] Don't Get Caught Making These 5 Common Website Mistakes
What you are about to hear could double, triple, or even quadruple your online sales if you avoid the following mistakes.
Just the other day one of my ezine subscribers requested a website review. The person asking for a review said that he had just reworked his salesletter, and it was only pulling in ½ percent sales conversion rate.
[2003-07-24] Thousands of banner displays - for FREE!
Here's a little trick that's quick and easy to excecute and will get your banner displayed thousands of times across the web. Putting this tip into action requires no big commitment on your part - in most cases you just do it and forget about it.
[2003-07-24] How I Host My New Dot-Com Websites For FREE!
When it comes to selling online, one thing is certain: a small focused website that features just one lead product will far outsell a big website that features lots of products and links.
[2003-07-24] Is Your Website "Killing" Your Online Business?
The design of your website is crucial to the success of your online business.
People have gotten wise to Internet amateurism and a poor looking website will turn many visitors off buying. Similarly, a site that lacks focus and tries to be too many things to too many people will not have visitors scrambling to hand over their credit-card details.
[2003-07-24] Solving the SEO Equation
I can't even begin to tell you how many times I've heard the statement, "I get tons of traffic, but no sales." It's normally followed by comments like: "My site is highly optimized for the engines and my rankings are great. I don't understand why no one is buying." Let me shed some light on this mystery.
[2003-07-24] How Did My Site Come Up In THAT Search?
I have been checking my site statistics regularly and find searches made for something NOT found at my sites! My freebies site at http://doubleii.com/free.html regularly was hit by people looking for "free razors" - which I did not provide at the site! People landed on the site, looked and left, probably wondering why they were sent there!
[2003-07-24] Internet Print Sales, What Works, What Doesn't
Shall I Tell You How It's Done? I know what works. It's taken years of banging my head against that virtual wall, but I now know how to sell fine-art prints over Internet. I' ll be happy to share my findings with you. Shall I tell you how it's done?
[2003-07-24] Nine Tricks to Reduce Your Data Transfer Costs (One is a BLOCKBUSTER!)
They say that a picture is worth 1000 words, and in the world of the Internet, where your web host charges you for the amount of data transferred from the server to your customers, that is very literally true. Some site hosts promise unlimited data transfer (at least in theory), but most providers charge huge fees if you exceed some predetermined limit. When pictures take 20k-bites and more, getting a visually interesting site without the a huge data transfer cost requires some planning and some really neat tricks.
[2003-07-24] 3 Web Site Traffic Triggers!
1) Make Money
People want to make more money. They may want to start their own business, get a higher paying job or invest in the stock market. This will make them feel successful. For example, on your web site you could start an affiliate program for your product so they could make money selling it.
[2003-07-23] The
Depending on who you ask, you can receive two dozen different answers as to what factors will get you that coveted #1 spot on your favorite search engine. However, the proof is in the pudding, as the saying goes. Well, my pudding has bubbled and boiled and is now ready for tasting!
[2003-07-23] Is Your Web Site Sticky? Eight ways to make your site a traffic magnet!
Have you seen those gooey, slimy, wet looking blobs that you can throw against a pane of glass - or a computer screen - and it sticks?
A friend of mine stopped by recently with one of these silly little toys.
[2003-07-23] How To Succeed With Affiliate Programs
Affiliate, or reseller programs, are a great way to earn money on the Internet. But it's not simply a matter of pasting up a few banners. Here are some tips on gaining the confidence of your visitors so they will feel comfortable with making the click, and ultimately the purchase.
[2003-07-23] How To Build a Better Website
Building a better web site begins by giving due respect to an under-recognized commodity:
[2003-07-23] What Are Keywords And What The Heck Do You Do With Them?
When I first began my online business, I honestly thought that the moment I uploaded my Web site to the host it would magically appear on every search engine in existence. Some of you are giggling. Others are saying, "You mean it doesn't"? No... it doesn't.
[2003-07-23] Starting a Business Online
Starting a online business requires an investment of your time and a willingness to acquire the necessary knowledge.
[2003-07-23] What You Need To Know To Assure Success In Promotions
Marketing a business can be a huge challenge. However, if you have systems in place, you are consistent in implementing your systems, you have great follow up and really care about your customers, your usiness will not only survive - it will thrive. Before you begin a marketing campaign for your business start by taking time to develop a good plan.
[2003-07-23] 5 Tips for Joining Affiliate Programs
Let me get straight to the point! There is a jungle of affiliate programmes on the net. Some are good, but very many are mediocre. If you don't know what to look for when choosing who to go into partnership with, there's a good chance that you will invest time and money on mediocre programmes which will never yield any worthwhile income.
[2003-07-23] "Rampant Rudeness on the Internet: What Would "Miss Manners" Say?"
Give some people a computer and an Internet connection and they think it's a license for rudeness. What is it about the Internet that causes some folks to take all they learned about basic etiquette and throw it right out the window?
[2003-07-23] Building Printer Friendly Pages
Your site looks like it's working perfectly. You've tested it with several different browsers under various resolutions. The HTML complies with the standards and your CSS is impeccable.
[2003-07-22] Are You Targeting The Wrong Keywords?
Someone asked me recently to name the most critical element of any search engine optimization campaign. I didn't hesitate to respond "keyword selection".
[2003-07-22] What Your Web Designer Isn't Telling You
If I was to ask you right now "Are you absolutely certain that your web site is optimized for high search engine rankings?", what would you say?
[2003-07-22] How To Develop An Internet Audience
Internet Audience Development. I know, I know it sounds like just another Internet catch phrase dreamt up by those marketing firms out there to get you to spend yet MORE money on your web site. However, unlike some of those other potentially "critical" concepts, the concept of Internet audience development makes perfect sense and is exactly what it seems to be: a process for the creation of a profitable customer base on the Internet. It is the way you attract potential customers to your site and keep them coming back.
[2003-07-22] The Importance of Compatibility
Have you ever looked at a web site that wasn't quite right? Perhaps the content didn't fit properly in a frame or the text was all skewed across the page? Or even worse, you get error messages for parts of a site that just won't load in your browser, yet your colleagues can see it perfectly?
[2003-07-22] A Guide to Good Web Page Design
The whole object of getting on the web is to get noticed. Of course, you want good notices, not bad notices. One way to assure yourself of bad notices is to have poorly designed web pages. And believe me, bad pages will get you noticed, most likely by people like a certain Mr. Mirsky, who runs a website called "Worst of the Web." Put up exceptionally poorly designed web pages (or bizarre content), and you could have the "good" fortune to receive a review at his site, which is a dubious honor at best (unless, of course, you're trying to have a bad website - that's another story...).
[2003-07-22] How to Get People to Visit Your Website
If you want to make money in any sort of way with a website, you have to get people (and lots of them) to visit. Whether you have paid advertising at your website, or products to sell, or just information designed to generate leads or orders, it's all a numbers game. The more people you get to travel through your website, the more income you'll make. Thus, it's crucial that you do two important things with your website: provide content that people will want to make the effort to see, and get the word out about your website.
[2003-07-20] Pop-Up Ads Driving You Crazy?
Being deluged with those annoying "pop-up" ads while surfing the Internet? You may actually be the victim of having "spyware" installed on your computer. This "spyware" is causing you to receive many of these pop-up ads.
[2003-07-20] Web-Safe Fonts for Your Site
Choosing the right typeface for your website copy is important, since it will affect the way your readers perceive your page (serious and formal, or friendly and casual). Aside from this, there are also important usability concerns. For example, some font types are more easily readable than others, and some are more widely available.
[2003-07-18] How Can I Stop Getting Spam? - A Tutorial for Webmasters
Are you getting too much spam? We all are, but if you're a webmaster the word spam takes on a whole new meaning.
It's not uncommon for the luckiest of email users to receive a dozen or so spam messages each day, while those of us who aren't so fortunate receive hundreds.
[2003-07-18] Sell More with a User-Friendly Web Site
Speed up your web site, make it easy for prospective buyers to find what they are looking for, make your web pages easy to read, and make it easy to contact you.
[2003-07-18] 10 Tips for Designing an Ecommerce Web Site
Want to sell your goods directly from your site? Here are 10 tips:
[2003-07-18] Promote Your Business With an Email Signature
Does your email signature contain a humorous quip or a philosophical quote from a dead poet? If yes, you're wasting a wonderful opportunity to promote your business for free!
[2003-07-18] Files, Files, Files
What are all those strange files you find on the Internet?
[2003-07-18] Stop Thief! Protect Your Creative Work
Picture this: while surfing the web you come across one of your articles with somebody else's name on it - and you can't do a thing do about it.
[2003-07-18] Somebody's Distributing Your Copyright Content Illegally? Know Your Facts Before You Accuse
Is someone distributing your software or other copyright content illegally over the Internet? It's possible. It happens. If you can prove your case, you have grounds for legal action.
[2003-07-18] Help! There's an Intruder in my Computer
Do you have passwords, love letters, naughty pictures or sensitive business information stored on your computer's hard drive? If you have a continuous Internet connection such as cable, xDSL, ISDN or other, you should know that it's almost embarrassingly easy for a hacker to break into a networked computer.
[2003-07-17] Creating or Recreating Your Website
1. Domain Name:
Your website's domain name (.com name), should be short, easy to remember, and easy to spell.
[2003-07-17] Offering Freebies On Your Website
When I started my website in 1998 it was a free site with few resource that made me any money. Since I didn't intend to go into business the site became a personal tangent. What it should of been was a simple business site that made me a lot of money with a few resources that at least got me free publicity.
[2003-07-16] Languages on the Internet
The capabilities of the Internet have been enhanced and extended by using programming languages with HTML. These languages have been responsible for the dynamic and interactive nature of the Net. New languages and language extensions are being developed to increase the usability of the Internet. Here I will look at some of the important languages that have shape the Internet over the years.
[2003-07-15] Anti-Trojan Software
Hello Carey.
I've often thought about installing a Anti-Trojan Software program (Like Agntium Tauscan Anti-Trojan) in My P.C. I am currently running Norton Anti Virus 2002 and ZoneAlarm Personal edition. Is this adequate, for every day home internet use, or is it going overboard installing all of these extra programs?
Regards,
Hall Dorrington
hall@hadorr.globalnet.co.uk
[2003-07-11] 3 Simple Changes to Huge Affiliate Checks
Affiliate programs are a great way to earn money. As an affiliate I get regular checks from a couple dozen companies. Sometimes they're small--$25 or so--sometimes they're large-- $1,000 and above. Over the course of a year those checks really add up.
[2003-07-11] Price your eBook to Sell Well
Q. The big question asked me in teleclasses or client sessions is "How should I price my eBook?
[2003-07-11] "Rampant Rudeness on the Internet: What Would "Miss Manners" Say?"
Give some people a computer and an Internet connection and they think it's a license for rudeness. What is it about the Internet that causes some folks to take all they learned about basic etiquette and throw it right out the window?
[2003-07-10] Is Your Site Accessible? Five Simple Tests
Accessibility is not a new issue, but there is still a great deal of confusion out there about what makes a Web site accessible and why it matters. If you don't think this topic is important, consider this:
[2003-07-09] Do You "Do" Voices?
When you write an article, is it all about you? Your thoughts, your insights, your opinions, your voice? Or do you include other people's voices in the form of interviews and research?
[2003-07-09] Using Color in HTML Newsletter Design
Looking over the newsletters below, you may wonder if this is one of those personality tests based on your color preferences. And in some ways, it is.
[2003-07-09] Put Sound and Video On Your Web Site
Sound and video are coming to the Internet in a big way. Now, with cheap new technology, anyone can turn their website into a TV or radio station without spending a dime.
[2003-07-09] How To Improve Your Ranking On Search Engines
New techniques can drive thousands of visitors to your web site.
[2003-07-09] All About Spam
Spam. It's the bane of anyone who conducts business online. It's becoming such a major headache that law-makers the world over are struggling to legislate it out of existence, alas without much success. For the time being at least, it's here to stay, so let's take a look at the dreaded stuff -- what it is, what it isn't, what you can do about it and how to avoid doing it yourself.
[2003-07-09] Google Adwords Moan
Google Adwords is obviously going through growing pains. This has been a hot topic in the forums. A person calling himself "Citypublife" wrote:
[2003-07-08] Link Building That Makes Sense: Who To Link To
When you are building links to increase your link popularity, who do you link to? The question of where to link to increase ranking can be confusing. Logical thinking is needed to achieve link popularity in a natural way.
[2003-07-08] Sitemaps and Hypertext Links: "Food" for Search Engine Robots
Sitemaps and hypertext links are "food" for search engine robots. We will look at the value of text links for optimal spidering, and the importance of using a sitemap in order to help search engine robots reach your website's deeper pages.
[2003-07-08] Building Link Popularity with Topical Articles
One of the important factors in ranking high in search engine results is link popularity. It is not enough to just have the best website in the world-other sites have to point back to you. The thought is that if your site is good enough for others to link to you, then you must have a great site.
[2003-07-08] Every Search Engine Robot Needs Validation
Your website is ready. Your content is in place, you have optimized your pages. What is the last thing you should do before uploading your hard work? Validate. It is surprising how many people do not validate the source code of their web pages before putting them online.
[2003-07-08] The Basics of Asking for a Reciprocal Link
Asking for a Reciprocal Link is Standard Practice On the Internet
Asking another webmaster for a reciprocal link is standard practice on the Internet.
[2003-07-08] Understanding The Flow of Internet Traffic, to Attain Website Traffic
To attain visitor traffic to your website you must understand how traffic flows throughout the internet. This understanding stems from the basic algorithm of the Internet and the goals of it's original creators.
[2003-07-08] Understanding Meta Keywords
Adding keywords using the META tag
Maximum - 800 characters.
[2003-07-07] Where should I start?
I recently surveyed my newsletter subscribers to get some information on what areas they need the most help with.
[2003-07-07] Who are you?
This is a very important question that you need to ask yourself when trying to figure out how to setup your website.
[2003-07-07] Are You Asking For It? Part I
A newsletter can be a fantastic way to lure new customers, but without the right bait, you can send out line after line (or issue after issue) and not get a single bite.
[2003-07-07] What should a beginner do?!
Maybe you have a great idea....maybe you don't.
What you -do- know is that you want a website and you want to make money from it.
But where do you start?
[2003-07-07] Is your website 'Dressed for success'?
You've heard the motivational talks about dressing for success. "You have to eat, drink, sleep, and breathe success to truly become successful. Your sub-conscious mind will lead you down the right path if you think about it enough."
[2003-07-07] How DO you become successful on the Internet?
Everyone on the Internet is looking for the ultimate get-rich- quick scheme. At least that is what the people selling the ultimate get-rich-quick scheme would like you to believe.
[2003-07-07] Can't figure out where to start on the Internet?
New to the Internet and struggling to figure out where to start?
[2003-07-07] Money for nothing?
Not hardly!
It is so easy to turn a newbie into an Internet junkie by telling the tales of "gurus" making money with their website 24 hours a day, 7 days a week.
[2003-07-07] Are you building an Internet success story...or looking for a top listing in the 'Internet obituaries'?
Over the next year or so the Internet is going to be a really interesting place to watch.
[2003-07-07] Attention shoppers...we will close in 15 minutes!
On the net, these are the words that your store will never have to say. Your customers can shop and spend money on your site 24 hours a day, 7 days a week. When you are asleep in your bed they are purchasing your products.
[2003-07-07] Who's hosting your website?
Does it matter?
Well, let's do an "It matters if..." list:
[2003-07-07] Need content for your ezine or website?
Of all the things that you will learn about creating a successful business online, the most important lesson is that 'content is king.'
[2003-07-07] Is your domain name taken?
Have you tried to find a good domain name lately? If you have, chances are that you had some trouble finding one.
[2003-07-07] Articles, Articles, Articles!
If you pay attention to only one traffic generating idea, this is it!
[2003-07-07] Get linked!
Getting linked is the very simple concept of having other web sites link to yours.
[2003-07-07] Search Engine Specifics
We are all told that we need to promote to the major search engines to get free targeted traffic to our websites.
[2003-07-07] Learn promotion through the search engines
You hear all the time that you need to get listed in all of the major search engines. You also hear that you need to be on the first or second page to really see any traffic from them.
[2003-07-07] Search engines - Pay for ranking
Pay for ranking search engines are a highly effective way to attract inexpensive, targeted traffic to your website. Traditional search engines require you to submit your website, and then may take anywhere from several weeks to many months to list your website. And, there are no guarantees that your site will appear anywhere on the first 1000 pages!
[2003-07-07] Cascading Style Sheets (CSS); Backgrounds (part 2 of 2)
Part 1 focused on the many ways to specify web page backgrounds with CSS. This part 2 addresses these subjects:- The background of divisions of the web page, within DIV tags.
- The background of tables.
- The background behind sections of text content.
- The background behind INPUT and TEXTAREA form elements.
- The background behind ordered and unordered lists.
[2003-07-07] Cascading Style Sheets (CSS); Colorful Forms
If your web page forms are boring, you can spruce them up.
In this article you'll learn how to make your forms stand out from the crowd and/or to make one of your form fields stand out from the rest of your form.
[2003-07-07] That's Not Spam, That's My Newsletter!
For those of us who receive way too many unsolicited emails, Spam filters are a blessing. Switch to the publisher's side of the desk, though, and Spam filters can become problematic.
[2003-07-07] Seven Ways to Recycle Old Articles
Are you writing articles for your monthly newsletter only to publish them once and never use them again? Successful writers resell their articles multiple times for maximum exposure. Why don't you maximize your exposure, and put those articles to work for you by exploring your reprint options?
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